Economic benefits of using WhatsApp Business API

Posted by indigitall on Dec 3, 2020 2:23:55 PM


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If you run a business, surely you already know the economic benefits that the use of WhatsApp for companies can bring you. This app is designed to increase the profits of SMEs, but there is also an API, ideal for creating solutions for companies with more than 5,000 monthly interactions of unique users. Is it your case? In indigitall we tell you results are the generous advantages of WhatsApp Business API.


This method manages to automate around 60% of the queries. Releasing that time makes it possible for workers to focus on other functions and increase their productivity. This will have a positive impact on the economy of the company, which will amortize the expense of the application in the short or medium term. In addition, the service is completely free for the client.

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On the other hand, the tool offers you precise metrics on messages sent, impressions, total clicks ... By having analysis instruments and artificial intelligence implemented, you will be able to know the behavior of your users with greater precision. This information will allow you to hit your campaigns and convince more buyers in less time, which will lead to an increase in your profits.


WhatsApp Business API benefits by sectors


From indigitall we recommend you include WhatsApp as a corporate communication medium. Any company that previously attended via email, a call center, social networks or web chat will see the economic benefit in a short space of time. Do you want to see it with examples?


Well, banks use this resource focusing on the customer experience, who expects an immediate answer to their questions. Waiting times for customers are shortened and their satisfaction grows. Privileges like these can make a person choose a certain entity when opening an account.

Meanwhile, the jump to WhatsApp Business API for messaging companies is already a reality. Users increasingly value knowing where their package is on the journey. This advantage links the parcel sector with ecommerce, which also has the possibility of offering interested customers a complete virtual catalog of products and thus channeling the sales processes.


The retail sector also can benefits, whose agents can send automated messages for those users who communicate their doubts outside of business hours. Feeling cared for at any time will increase your confidence in the brand.

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And what about the field of telecommunications? With this tool, your client will be able to choose the time that best suits him to receive a technician at home without having to endure annoying calls. Making his life easier is the way for him to trust your service. And this gesture, like all the previous ones, will have a positive impact on your company's accounts.


Now that you know the advantages that WhatsApp Business API can offer you, it is time to apply other functionalities that increase that benefit. And don't forget to follow indigitall on social media: we will teach you how to take advantage of tools like these to make your company bigger.


Topics: WhatsApp Business

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